Commissioners Court Meeting

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Meeting Date:	09/27/2021
NBC/CBS Sunday Nt. Football DWI Ads.DA 2021
Submitted for:	Ray Rodriguez	Submitted By:	Ray Rodriguez
Department:	Civil Legal Division

Subject:

Discussion and possible action to authorize the purchase of televised football commercial advertisement with Grey Television Group, Inc./Grey Media Group, Inc., for both NBC and CBS Sunday Night Football/NCAA games in Laredo by the Webb County District Attorney’s Office, for the “Make the Right Call” campaign. The campaign discourages drinking and driving in Webb County. The NBC Sunday Night advertisement package has (88) commercial ads, commencing from September, 2021 through end of the season at a total cost of Sixteen Thousand Five Hundred Dollars ($16,500.00). The CBS Sunday Night Football advertisement package shall also provide these ads during their N.C.A.A. College Football games, plus a total of (50) run of schedule (any-time of day/R.O.S.) spot announcements/commercial ads, starting September, 2021, until the end of the season at a total cost of Twelve Thousand Five Hundred Dollars ($12,500.00). The Webb County District Attorney’s Office will be featured in the advertisement and authorizing the Webb County Judge to execute all relevant documents, and any other matters thereto. [Requested by Isidro R. Alaniz, Webb County District Attorney; Funding Sources: $16,500.00 from State Forfeiture Funds; Account #2161-2260-001-457006 and $12,500.00 State Forfeiture Funds Account #2160-2260-001-457006]

Background:

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Previous Court Action:

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Fiscal Impact

Budget Account Number:	N/A
Funding Source:	N/A
Balance:	N/A
Financial Impact:
N/A

Attachments
NBC/CBS Sunday Nt. Football DWI Ads $$ Grey Media.2021